As one of CASBAA’s partners in the business of media intelligence, SNL Kagan integrates online research, data and projections in real time for the media and communications industry. Detailed news, forecasts and financial data are available through SNL’s Web and Excel-based platforms. The Media & Communications industry has its own set of metrics and its own language, so SNL Kagan has created a unique information template for each sector. Data is standardized and analysed using the sector’s own language, formats and fields. SNL’s online platform provides 24/7 access, with point-and-click menus making data easy to manipulate and analyse.