Korea - CNBC has struck a partnership with Seoul Broadcasting System to launch a 24-hour Korean new service from January next year.

SBS is the only private nationwide terrestrial broadcasting company out of three in South Korea.

It also boasts a portfolio of pay TV channels including SBS Golf, SBS Plus, SBS Sports and E! Entertainment Channel Korea.

Satpal Brainch, president & managing director, CNBC Asia Pacific, said the announcement continue its strategy of localising content throughout Asia Pacific.

“CNBC is always looking for new opportunities to provide our affluent, highly educated audience with fast, accurate, actionable and unbiased business news,” he said.

SBS-CNBC will focus on Korea’s daily business news, complemented with international coverage from CNBC bureaus around the world.

Kee Seong KIM, president, of this new venture, said the partnership allows SBS to tap into CNBC's expertise in business and financial news.

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